Introduction
Organizing daily tasks can be difficult for anyone, but for someone with ADHD, the difficulty level is increased. The CDC estimates 26.4 million (8%) US Adults are symptomatic of Attention Deficit Disorder (ADD). As of the fall of 2020, almost 12% of college students have ADHD.
Task allows you to prioritize and add tasks to your schedule, set up work timers and break reminders with a focus on meeting deadlines while maintaining a healthy work/life balance all while maintaining a focus on the neurological effects and difficulties faced by those with ADHD.
The Challenge
In 2020 a study was done to measure organization skills between people with ADHD and those without. This study concluded that individuals with ADHD displayed lower scores than individuals without a diagnosis of ADHD on all organizational skills. However, this study also supports that individuals with ADHD can efficiently develop strategies, but may have difficulties using those strategies in a continuous manner.
Individuals with ADHD have specific needs that aren’t being met by current organizational tools even though they are a large segment of the population that could benefit greatly from these types of tools.
Role
To identify new ways of addressing the needs of individuals with ADHD I conducted user interviews, which included email surveys and in-person interviews in order to define the main pain points.
From there I went through the design process up to production including information architecture, user and task flows, brand, visuals, and building a product prototype.
The Brand
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