The Challenge
To further the brand’s intention towards this function over form.
HK Home required an identity that they could present with confidence when pitching to large-scale clients. The brand should appear quietly understated, simple and sophisticated. A style that belongs to
both its space and its environment.
Solution
Built a brand visual identity and voice that built trust between the designer and clients. The brand needed to be versatile, while also appearing professional and confident
Role
Led project from discovery through to execution. Presented solutions to clients, effectively communicating design choices.
Next Project: Heat New Glasgow